If you’re like many of the equine entrepreneurs I’ve coached through the years, selling happens in the gaps.Between clients, chores, shows, and everything else you’re carrying.
Openings for lessons or product promos often feel reactive and unplanned, even though that’s actually not how you want to run your business.
In a “dream world,” you would:
❖ Know what and when you’re selling before the busy season begins
❖ Feel clear about when to promote each offer
❖ Trust your plan so you’re not constantly rethinking it
❖ Sell in a way that feels aligned, steady, and sustainable
You want a plan that fits your life, your business, and the natural rhythms of your unique corner of the horse world.
That’s exactly what this working session is designed to do.
Sell With Confidence isn’t about scripts, pressure, or learning how to “be better at sales.”
This is about stepping back, looking at the year ahead, and intentionally designing a 2026 sales calendar that makes sense so you’re not figuring it out on the fly.
You’ll map your sales year with clarity and purpose, so when it’s time to sell, you’re not hesitating, second-guessing, or making a post in the middle of the night for the sale that starts the next day. You’re simply following a plan you already trust.
By the end of this workshop, you won’t just feel better about sales. You’ll have real clarity you can use all year long.
You’ll walk away with:
A clear, thoughtfully mapped 2026 sales calendar.
So you know exactly what you’re selling and when, while still leaving room for flexibility as your season unfolds..
Alignment between your offers, seasons, and capacity.
Because your business needs to work with your life, not compete with it
Confidence in your sales timing and decisions.
No more wondering if you missed the “right moment” or if you should be promoting something else instead
A calmer, more intentional approach to selling.
One that feels steady, sustainable, and aligned with how you want to show up as an equine entrepreneur
ALL when you join me for this LIVE 90-minute workshop for only $50. 🤩
{Yes, $50 is a steal of a deal. If you make even one more sale in your business because of your sales plan, you'll more than cover your investment. So, why just $50? Because it makes it a no-brainer for you to jump in. And, I want this workshop to help as many purpose-driven equine entrepreneurs as possible sell more in 2026.}





HEY THERE, I'M DENISE!
And I love helping equine entrepreneurs grow their business with clarity, confidence, and purpose.
As a mom of two energetic kiddos and business coach for growth-minded horse business owners, I know first-hand how easy it is to be reactive in planning sales and then feel the exhaustion that comes with that kind of sales set-up. AND, I know how crucial it is to plan ahead so our busiest seasons can still help us have fruitful sales seasons.
That's why I'm hosting this LIVE workshop. Together, we're going to plan and schedule your 2026 sales calendar so you can make confident, intentional decisions about when and how you sell. All so you can be fully present throughout the year and truly enjoy doing what you love.
See you there!
Denise Alvarez
Stormlily Marketing
How to Market Your Horse Business Podcast




