Aside from current customers, who else is on your email list? Using these five simple strategies, you’ll be building a list of new email friends in no time!
Welcome to the show notes! Remember, this is a brief summary from the How to Market Your Horse Business podcast. You'll want to listen to the entire episode for all the good stuff!
On this podcast, you’ve heard me talk about email marketing and building your email list.
You've heard me say it’s one of the real keys to building a relationship with your existing and potential customers.
And now, you’re saying, “Sure, Denise, I’m with you. I can see how using email marketing is a more personal and deeper way to build my equine business.”
“But, Denise, how do I get those people on my email list?”
Well, it is really best when it becomes a part of your overall strategy.
Meaning, when collecting email addresses becomes a part of your way of thinking anytime you put your marketing hat on.
With that in mind, let’s talk about some specific ways you can build your list of email subscribers.
Here are 5 hacks for getting new email subscribers (AKA email friends):
Put a sign-up box on your website with a steller freebie.
Utilize your social media to collect email addresses.
Host giveaways or contests.
Make the most of advertisements.
Be strategic at live events.
Of course, you'll want to listen to the full episode to dig into how you can apply each of these strategies to your own business!
Links mentioned in this episode:
Episode #5: What the Heck's A Website That Converts—And Why Should You Care?
Episode #8: 5 Content Ideas for Your Email Newsletter
My Email Marketing Services (Because sometimes you just don't want to DIY anymore!)
Start & Build An Effective Email Marketing Strategy From Scratch
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