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What the Heck's A Website That Converts—And Why Should You Care?
Have you ever wondered what’s the one thing you need to do on your equestrian website to get your visitors to become paying customers?


How to Use the Testimonials In Your Backpocket to Boost Your Marketing
When you’re ready to market your business, testimonials will be a necessity. And you have more testimonials on hand than you realize.


5 Things Groundwork Can Teach You About Marketing
Sometimes you learn the most valuable lessons in the most unexpected places. That’s what happened to me with horses a few years ago.
![Why Email Marketing Isn’t Just For Apple and Ariat [with NRHA Professional Lindsay Hayes-Cofell]](https://static.wixstatic.com/media/21e322_7ffa26de78e3484fa36ec5de1f828d4e~mv2.png/v1/fill/w_333,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/21e322_7ffa26de78e3484fa36ec5de1f828d4e~mv2.webp)
![Why Email Marketing Isn’t Just For Apple and Ariat [with NRHA Professional Lindsay Hayes-Cofell]](https://static.wixstatic.com/media/21e322_7ffa26de78e3484fa36ec5de1f828d4e~mv2.png/v1/fill/w_514,h_386,fp_0.50_0.50,q_95,enc_avif,quality_auto/21e322_7ffa26de78e3484fa36ec5de1f828d4e~mv2.webp)
Why Email Marketing Isn’t Just For Apple and Ariat [with NRHA Professional Lindsay Hayes-Cofell]
If you’ve ever thought email marketing was just for the “big guys”—you know, the Apples and Ariats of the world—then this is for you.


How to Get Powerful Testimonials From Your Clients
Getting powerful client testimonials is more than just saying, “Send me your feedback.” Instead, you need to be asking the right questions.


Ask These 7 Questions Before Hiring Someone to Build Your Website
You’re ready to get a website for your business, and now it’s time to hire someone to help you do it. Ask these 7 questions first.
![Top 10 Website Terms Every Business Owner Should Know [Website Basics]](https://static.wixstatic.com/media/21e322_f8319aec3b35486dac8048dfdd048b9d~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/21e322_f8319aec3b35486dac8048dfdd048b9d~mv2.webp)
![Top 10 Website Terms Every Business Owner Should Know [Website Basics]](https://static.wixstatic.com/media/21e322_f8319aec3b35486dac8048dfdd048b9d~mv2.jpg/v1/fill/w_514,h_386,fp_0.50_0.50,q_90,enc_avif,quality_auto/21e322_f8319aec3b35486dac8048dfdd048b9d~mv2.webp)
Top 10 Website Terms Every Business Owner Should Know [Website Basics]
If you’re ready to have a real conversation about your website, get familiar with some of the lingo of the website world.


3 Proven Strategies to Promote Your Business Using Facebook
Ever been frustrated you’re not gaining traction on your small business Facebook page? These three ad-free Facebook strategies are for you.


Responding to Crisis: 3 Creative Ways Businesses are Handling the Coronavirus
When a crisis happens, we all get to choose how we’re going to respond. How are you responding to COVID-19? Check out how these businesses a


One Thing You Can Do Today to Stop That Overwhelmed Feeling
Have you been feeling a bit overwhelmed lately? This one action step can help you move from overwhelmed to focused.


6 Things Axe Throwing Can Teach You About Marketing
Sometimes you need to get out of your comfort zone to learn the most valuable lessons. That’s what happened to me when I went axe...
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